DuetsBlog

Blog URL: http://www.duetsblog.com

DuetsBlog is our effort to facilitate a more ambidextrous approach and promote early—and very graceful—collaborations among legal and marketing teams.

Located: Minneapolis, Minnesota
Tags: branding, trademarks, marketing, advertising, domain names, copyrights, infringement, intellectual property

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Blog Posts

Chevy Silverado Super Bowl Ad on Feb 6, 2012 in Advertising, Branding, Fair Use, False Advertising, Food, Loss of Rights, Marketing, Television, Trademarks, Bankruptcy, Big Boy, Chevrolet, Chevy, Ford, Ford Motor Company, General Motors, GM, Hostess, Hostess Brands, Legal Clearance, Nominative Fair Use, Permission, Product Placement, Super Bowl, Super Bowl Advertising, Trademark Clearance, Trademark Fair Use, TwinkiesAbsorbing all the television commercials in between football action on the field can be as much fun on Super Bowl Sunday as the actual game itself, at least for trademark and marketing types, especially when your favorite team isn’t even on the...



Insuring a Great Super Bowl Trademark Fight on Feb 4, 2012 in Advertising, Almost Advice, Articles, Branding, Fair Use, Infringement, Law Suits, Marketing, Trademarks, Advertising Injury, Insurance, Mike Masnik, Minneapolis, NFL, Nominative Fair Use, Ron Coleman, Sponsors, Sponsorship, Star Tribune, Super Bowl, Super Bowl Advertising, Super Bowl Sunday, Techdirt, Trademark Bullies, Trademark Bully, Trademark Bullying, Trademark EnforcementSo, tomorrow is the big day, the big game, or whatever else other intimidated advertisers might call it. I just want to find the best deal on a flat screen television today! But, more to Mike Masnick’s point on Techdirt about the NFL’s...



When Social Media Campaigns Backfire: McDonald’s Edition on Feb 2, 2012 in Marketing, McDonalds Social Media Campaign, Social Media, Social Media TipsWe all know when a social media campaign backfires. It’s splashed all over our news channels. (Society seems to enjoy trainwrecks. McDonald’s recently jumped on that train—though probably not totally aware of it. Here’s what happened: McDonal...



Not a Merchandising Masterpiece on Feb 1, 2012 in Television, Trademarks, Downtown Abbey MarkOne of my favorite shows on TV right now is Downton Abbey.  No mere period drama, this Masterpiece Theatre presentation has become something of a sleeper sensation, partly for its swooning melodrama and partly for its (some would say romanticized) i...



“If I Were You, I Wouldn’t Screw With Bill Russell” on Jan 31, 2012 in Branding, Sports Branding—Derek Allen, Associate Attorney at Winthrop & Weinstine Last fall former basketball star Bill Russell, of Celtic and Wilt-Chamberlain-destroying fame, joined forces with former college basketball star and current trivia answer Ed O’Bannon to...



Europe Ups the Ante on Data Privacy on Jan 30, 2012 in Technology, Data Privacy, Data Privacy Laws, EU Privacy DirectiveLast Wednesday, the European Commission unveiled the changes to its data privacy laws. If the changes are adopted, companies will deal with a single, national data-protection authority in the EU country in which they have their main base. Individuals...